This was the first time we’d used Saville and I was so impressed by the ease of working with the team – the process from start to finish has been a pleasure. The creativity and flexibility of the Saville team was second to none, whatever challenges arose, pre-production or onsite, they always had a simple solution or an alternative, giving me total peace of mind. The quality of the equipment was excellent and the Saville crew were not only professional and efficient but super friendly, which makes all the difference in a live event environment.Rachel Thorp
Leading manufacturer of high-end domestic appliances, Miele, chose to host their annual VIP event at edgy East London warehouse space, MC Motors in Dalston. Working alongside event agency Brief2Event, Saville was called upon to support them with the creative conception and full technical production.
The event was used as a tool to bring the Miele mantra of ‘Precision. Passion. Perfection.’ to life in an immersive and exciting way to a selection of their high-end Kitchen Designers. The Saville team worked with Brief2Event to create a truly design-led solution across three separate spaces within the warehouse. Guests were hosted and entertained in high-end kitchens and living spaces, complete with working appliances that would rival the most luxurious of loft-style living environments. Miele used the occasion to demonstrate what’s new and soon to be trending in the world of top-end domestic appliances, while guests enjoyed a true Miele brand experience.
Located in the trendy London district of Dalston, MC Motors is a 6,000 sq. ft. warehouse, perfect for product launches, press events and corporate parties. The industrial location oozes character and natural charm, and boasts many historic features, including a Victorian street running through the middle.
This was a fantastic event to be a part of and we were delighted to work alongside the Brief2Event team to bring the client’s vision to life. MC Motors in Dalston is also a fantastic venue – its historic features coupled with the contemporary feel was a perfect fit for the Miele brand. The main challenge we faced was the increased power requirement due to the number of working appliances installed, however this was easily solved with the addition of a generator, ensuring no power glitches during the event.Adam Pike